WE ARE DIFFERENCE MAKERS.
ADAM LOZONO
OWNER
Adam Lozano was raised in Colorado Springs, Colorado. After high school he and his family moved to Chickamauga, Georgia. Following in his family’s footsteps, he became a Firefighter in Walker County Georgia. One thing he knew was that he was meant to serve others, but after two years as a fireman he felt called to be a part of something greater. As a fireman, he only saw people at their worst and never had the opportunity to see the journey of recovery. He knew he wanted to be a part of that journey. His passion is people. As a trainer, his goal for every person he sees is improving quality of life however that looks to each individual. He has been a trainer in Chattanooga for the past several years. He took a break from training to follow a calling to serve in the U.S. Army as a Combat medic and is now working towards his degree in Nursing. He strongly believes he has found his home in Forte Fitness and looks forward to being a part of each and every life changing journey.
SARAH BANDY
FORTE PARTNER / TRAINER
Born and raised in Chattanooga, Tennessee, I am a certified strength and conditioning coach (NASM CSCS) with over five years of experience developing resilient, high-performing athletes and clients. My professional background is grounded in biomechanics and kinesiology, with additional expertise in exercise recovery and therapy, Olympic weightlifting (USAW Level 1), and applied nutrition. This foundation allows me to coach with precision, intent, and long-term outcomes in mind—not trends or shortcuts.
I have worked with athletes of all ages and competitive levels and have been mentored by elite strength coaches, physical therapists, and sports medicine professionals. That exposure shaped a training philosophy centered on movement quality, intelligent loading, and durability.
My personal background includes seven plus years of basketball, culminating at the Division I collegiate level. Now transitioning into competitive bodybuilding for the last three years. I train every client—athlete or not—using the same performance-driven principles demanded in sport. Coaches have made the biggest impacts on my life and I strive to do the same. Find comfort in the hard and live with forward intent.
Mary Mai Bacha
FORTE PARTNER / TRAINER
MaryMai grew up in New York before moving to North Carolina, where she completed high school. She went on to earn a B.S. in Exercise Health Science and an M.S. in Sports Management from Bryan College. With a lifelong background in athletics—particularly soccer, which she played from age four through college—MaryMai has a deep appreciation for the impact of fitness and proper nutrition.
After college, Mary Mai spent three years working in a physical therapy clinic, where she deepened her expertise in how purposeful, well-designed training supports both injury prevention and rehabilitation. MaryMai is dedicated to challenging her clients, helping them push their limits safely while achieving their goals. She prioritizes building strong, personal relationships and fostering a supportive training environment.
In her free time, MaryMai enjoys spending quality time with her husband, Kurt, their daughter, Margaux, and their dog, Finley.
Darian Camp
FORTE PARTNER / TRAINER
I am a personal trainer with 6 years of experience and a bachelor’s degree in Exercise Science. For 3 years, I trained students in track and field, further shaping my ability to guide athletes and clients toward safe, effective performance. My philosophy is that training should always begin with building a strong foundation—you must learn your body before you can change it.
I love helping people unlock strength and confidence they once thought unattainable. My approach focuses on creating healthy, injury‑resistant foundations that support long‑term success and life goals. I have experience working with high‑risk populations, tailoring programs to meet individual needs safely and effectively. Whether you’re rebuilding your health, chasing new goals, or striving to achieve what feels impossible, I’m here to help you get your life back. Come in for a full assessment, and let’s start building the foundation that will carry you toward lasting results.
Zoey Cochran
FORTE PARTNER / TRAINER
Zoey was born in Fort Collins, Colorado and moved to Chattanooga in June of 2024. She attended Colorado Mesa University where she received a Bachelor of Kinesiology: Health and Fitness promotion with a minor in Sports Management. During her athletic career there she played Lacrosse for two years before quitting due to injuries. These injuries were what inspired her to pursue a career in strength and conditioning. After graduating she obtained her Tactical Strength and Conditioning Certification from the NSCA with the intention to train first responders and military personnel.
Now she specializes in athletes of all ages, focusing on athletic development and Injury Prevention. Zoey loves to base her programs in functional training and rehabilitation, allowing for her clients to avoid common injuries in their sports and daily living which in turn keeps our bodies moving healthily and longer athletic careers.
WILL FRIERSON
FORTE PARTNER / TRAINER
Will is a two-time finalist for The Times Free Press Best of the Best Personal Trainer. Will enjoys working with clients who may be new to fitness or want to return to a more active lifestyle. He takes a well-rounded approach to training by focusing on mobility, flexibility, cardiovascular fitness and improving overall functional strength.
Will believes in improving his clients’ quality of life by encouraging them to embrace healthy eating habits and instilling confidence in how to move their bodies in the most efficient way possible.
Will is a native of Chattanooga and after attending Baylor School, Will went on to study sports management at the University of South Carolina. He is certified through the National Academy of Sports Medicine. Will trains at our downtown location within the Volunteer Building.
Sarah Ham
FORTE PARTNER / TRAINER
Sarah is a hybrid athlete and experienced personal trainer who believes strength is built through challenge, intention, and consistency. Since 2021, she has helped clients develop strong, capable bodies through intentional training that builds confidence both inside and outside the gym.
She is an ACE-certified personal trainer with NASM specialties in Women’s Fitness and Youth Exercise, a 200-hour Registered Yoga Teacher, and brings two years of reformer Pilates experience into her coaching. With four and a half years of experience coaching group fitness classes, she knows how to bring the energy when it’s time to push. Having studied and taught across multiple modalities, she programs with purpose—prioritizing form, mobility, core strength, and progressive overload—because her clients’ time and effort matter.
This work is her passion. Sarah believes in doing the hard work now so future selves can say yes to whatever adventure comes next—becoming an athlete as an adult, having a baby, climbing a mountain, or simply moving through life without pain. Whatever the goal, it’s what gets her out of bed in the morning—and she can almost guarantee there’s never a dull moment training with her.
RYAN HUTCHINSON
FORTE PARTNER / TRAINER
Ryan holds certificates with the ISSA: Personal Trainer, Corrective Exercise Specialist, and Certified Nutritionist. Functional Movement Systems: Functional Movement Screen & Y Balance Test. Ryan graduated from the University of Tennessee with a Bachelor’s Degree in Exercise Science.
Ryan is an accomplished calisthenics athlete. In 2017, he competed as a WSWCF National Champion, in a World Championship competition in Moscow, Russia.
Due to Ryan’s unique approach in personal training he has achieved successful results with his clients, along with lasting friendships. Ryan has worked with a wide range of clients spanning from teenagers to those in their nineties. Ryan is incredibly gifted with rare cases as he’s trained many clients that struggle with muscular dystrophy and scoliosis.
He has previously had a full recovery from an ACL injury that had complications during surgery, as well as recent injury from a rotator cuff/labral tear surgery of his dominant shoulder. Recovery from his injuries was a result of his personal specialized training methodology, that he has also used to assist many clients with their own recoveries. Ryan’s injuries as an athlete have provided him a unique perspective from a client’s point of view.
Amanda Kuban
FORTE PARTNER / TRAINER
Amanda Kuban is a personal trainer at Forte Fitness who is passionate about helping people build strength, confidence, and sustainable habits that support long-term health. She grew up playing competitive softball, an experience that shaped her love for movement, discipline, and pushing beyond her limits.
Amanda earned her degree in Psychology from the University of Tennessee at Chattanooga and holds NASM certifications in Personal Training and Nutrition. This background allows her to take a well-rounded approach to coaching, combining functional training with a strong understanding of mindset and behavior change. Her goal is to help clients not only move better and feel stronger, but also understand why fitness is essential for longevity and overall quality of life.
As a Hyrox athlete, Amanda thrives on challenging herself with demanding goals and believes that doing hard things builds resilience both inside and outside the gym. She is committed to creating a supportive, motivating environment where clients feel empowered to fall in love with fitness and become the strongest version of themselves.
Jayme Miller
FORTE PARTNER / TRAINER
Raised in Chehalis, Washington, Jayme developed a love for sports and fitness early on. After high school, Jayme moved to Chattanooga, Tennessee to attend the University of Tennessee at Chattanooga as a scholarship softball athlete, where discipline and teamwork became core values.
With years of experience working with a wide range of clients—from youth to older adults—Jayme is passionate about helping people build self-confidence, believe in themselves, and grow both physically and mentally. What Jayme loves most is serving others and guiding them toward their personal best.
Outside of training, Jayme is a proud mom to two young daughters, who are the light of her world. She enjoys trail running, lifting weights, paddleboarding, backpacking, spending time at the beach, caring for plants, and anything outdoors.
ASHLEY WEBB
FORTE PARTNER / TRAINER
Ashley Webb is a Chattanooga native. She pursued the game of soccer since she was just three years old. Her passion and dedication to the sport led her to playing four years of D1 one soccer at The University of Tennessee at Chattanooga. As a student athlete, she received her Bachelor’s Degree in Exercise Science. She then went on to achieve a Master’s Degree in Public Health while aiding the Women’s Soccer team as a graduate assistant.
Community oriented, Ashley loves fostering relationships through personal training. She believes that every individual is uniquely made, and that there’s no “one-size-fits-all” approach when it comes to achieving a healthy lifestyle. She desires to provide the necessary coaching that will establish confidence in her client’s, and ultimately help them achieve a better quality of life.
Outside of Forte, Ashley enjoys spending time with her husband, Lucas, and her two children, Mary Hazel and Jamison.
Jacob Wilburn
FORTE PARTNER / TRAINER
JASON WRIGHT
FORTE PARTNER / TRAINER
Jason grew up in Soddy Daisy where he became an avid sports fan which led to him being a 2-sport athlete in college. During his college career he sustained injuries and created a passion for performance enhancement training and injury prevention. This led him to work in the physical therapy field to help others avoid his experiences.
Jason has over a decade of experience with sports performance, injury prevention, gait analysis, jumping analysis and baseball, softball, golf hitting and throwing analysis.
Jason has worked with hundreds of clients and multiple sports teams in Chattanooga and Nashville area. He was formerly the trainer and assistant coach for Soddy Daisy high school softball program. Jason has multiple certifications including ACE, sports metrics, TPI, on base university, Opto jump, BFS, K vest.
Jason’s philosophy: Everyone is different, but all can improve their life by implementing strength and wellness to improve movement patterns and behavioral changes. His favorite quote is “Strength masks pain”
Javy Zuniga
FORTE PARTNER / TRAINER
Javier “Javy” Zuniga, originally from Jasper, Georgia, moved to Chattanooga in 2019 and quickly found his stride in the fitness industry. What began as a personal weight-loss journey soon evolved into a passion for helping others experience the same freedom, confidence, and energy he discovered through fitness. Javy started his career as a class instructor, where his upbeat energy and approachable coaching style drew people in. As he continued developing his skills, he transitioned into personal training, focusing on finding a way to support clients of all backgrounds.
His own transformation taught him the value of consistency, mindset, and community. Javy’s goal is simple: to meet people where they are and taking them where they want to be.
When he’s not training clients, Javy enjoys spending time with his pets and staying active in ways that challenge and excite him. His favorite ways to work out include strength training, jiu-jitsu, and exploring Chattanooga’s trails on his mountain bike.
